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Ȩ>»ç¾÷¼Ò°³>¼º°ú°ü¸®(BSC)ÄÁ¼³ÆÃ |
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| BSCÀÇ ±â¿ø |
| BSC(±ÕÇü¼º°ú°ü¸®:Balanced ScoreCard)´Â 1992³â
¹Ì±¹ ÇϹöµå ´ëÇÐÀÇ Ä«Çöõ(Robert S. Kaplan)°ú ³ëư(David P. Norton)¿¡ ÀÇÇÏ¿© °³¹ßµÈ Àü·«Àû
¼º°ú°ü¸®±â¹ýÀÌ´Ù. |
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| BSCÀÇ Á¤ÀÇ |
| ¡°Balanced Scorecard
is a carefully selected balanced set of measures derived from the
vision and strategies that represent a tool for leaders to use in
communicating strategies to the organization and motivating change.¡± |
| Robert S. Kaplan & David P. Norton
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BSC( Balanced Scorecard )´Â Á¶Á÷ÀÇ ºñÀü, Àü·«À» ±â¹ÝÀ¸·Î ÇÏ¿©
¾ö¼±µÈ ¼º°úÁöÇ¥µéÀÇ ±ÕÇüµÈ Á¶ÇÕÀÌ´Ù.
Á¶Á÷ÀÇ ¸®´õµéÀº BSC¸¦ ÅëÇÏ¿© Á¶Á÷ÀÇ Àü·«À» Àü Á¶Á÷¿ø¿¡ °ÉÃÄ °øÀ¯Çϰí, Á¶Á÷ÀÇ º¯È¸¦ À̲ø¾î ³¾ ¼ö ÀÖ´Ù. |
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- BSC´Â Á¶Á÷ÀÇ ¹Ì¼Ç°ú ºñÀü, Àü·«¸ñÇ¥¿Í ¼º°ú¸ñÇ¥, ¼º°úÁöÇ¥ µîÀ¸·Î
Àü·«Ã¼°è¸¦ ±¸¼ºÇϰí,¨çÀ繫°üÁ¡,¨è°í°´°üÁ¡,
¨é³»ºÎÇÁ·Î¼¼½º°üÁ¡,¨êÇнÀ°ú ¼ºÀå°üÁ¡ µî¿¡ ÀÇÇÏ¿© Àå±â¡¤´Ü±â,¿øÀΡ¤°á°ú, ¿ÜºÎ¡¤³»ºÎ µîÀ» ±ÕÇü ÀÖ°Ô °ü¸® °¡´ÉÇϵµ·Ï
ÇÏ´Â ¼º°ú¸ðÇüÀÌ´Ù.
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| Ư¡ |
³»¿ë |
| ÁöÇ¥°£ÀÇ ±ÕÇü |
balanced set of measures
À繫-ºñÀ繫, °á°ú-°úÁ¤, ´Ü±â-Àå±â, ³»ºÎ-¿ÜºÎ, °ú°Å-¹Ì·¡ ÁöÇ¥°£ÀÇ ±ÕÇü |
| Àü·«°úÀÇ ¿¬°è |
derived from vision and strategies
Á¶Á÷ÀÇ Àü·«À¸·ÎºÎÅÍ µµÃâµÇ¾î, Á¶Á÷ÀÇ ºñÀü ¹× Àü·«À» ÀÌÇàÇϱâ À§ÇÑ ¸ñÇ¥¸¦ ±â¹ÝÀ¸·Î ÇÔ |
| Àü·«¿¡ ´ëÇÑ ÀÇ»ç¼ÒÅë |
Communicating strategies
Àü·«¿¡ ´ëÇÑ Á¶Á÷ ±¸¼º¿ø°£ÀÇ ÀÇ»ç¼ÒÅëÀÌ ¿øÈ°ÇØÁüÀ¸·Î½á °øÅëÀÇ ¸ñÇ¥¸¦ ÁöÇâÇÏ°Ô ÇÔ |
| Çʿ伺 |
³»¿ë |
| ARTICULATE |
Á¶Á÷ÀÇ Àü·« , Àü·«¿¡ ÇÔÃàµÈ ³í¸®, ±×¸®°í ³í¸®ÀÇ Àϰü¼ºÀ»
ºÐ¸íÈ÷ ÇÔ (Articulate) |
| ACTIVATE |
Àü·«¿¡ ´ëÇÑ È¿°úÀûÀÎ ÀÇ»ç¼ÒÅëÀ» °¡´ÉÄÉ ÇÔÀ¸·Î½á Á¶Á÷ ±¸¼º¿øµéÀÇ È°µ¿À» À¯¹ß(Activate) |
| ALIGN |
°³ÀÎ, Á¶Á÷ ±×¸®°í ¼·Î ´Ù¸¥ ºÎ¼°£ÀÇ È°µ¿À» °øÅëµÈ ¸ñÇ¥¸¦ ÇâÇØ Á¤·Ä (Align) |
| APPLY |
¼º°úÃøÁ¤½Ã½ºÅÛÀÇ È°¿ë(Apply)À» ÅëÇØ ÇöÀç ±×¸®°í ¹Ì·¡¿¡ Á¶Á÷ÀÇ º¯È¸¦ ÃËÁøÇϰí,
Á¶Á÷ÀÇ ÇÙ½É Àü·«¸ñÇ¥(Goal)¸¦ ´Þ¼ºÇÏ°Ô ÇÔ |
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| BSC µµÀÔÀÇ ±â´ëÈ¿°ú |
| BSC µµÀÔÀÇ ±â´ëÈ¿°ú´Â Å©°Ô 6°¡Áö¸¦ µé ¼ö ÀÖ´Ù. |
- Àü·«´Þ¼ºÀÇ ÃËÁø
- ±ÕÇüµÈ ¼º°úÆò°¡
- Ã¥ÀӰ濵ÀÇ ±¸Çö
- Á¶Á÷º¯ÈÀÇ ÃËÁø
- ÀÇ»ç¼ÒÅëÀÇ È°¼ºÈ
- Åõ¸í¼º°ú ½Å·Úµµ È®º¸
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| ±âÁ¸ ¼º°ú°ü¸®Á¦µµ¿Í BSCÀÇ Â÷ÀÌÁ¡ |
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MBO |
Logic Model |
BSC |
| Ư¡ |
- Bottom Up
- °³º°Àû ¸ñÇ¥¼³Á¤°ú ÃøÁ¤
- ¹Ì ´Ð½¼ ÇàÁ¤ºÎ 1954³â Á¤Âø |
- Process
- Input, Activity,Output, Outcom µî
- Á÷¹«¼º°ú °è¾àÁ¦ |
- Top Down
- ¹Ì¼Ç, ºñÀü, Àü·«À¸·ÎºÎÅÍ ¿¬°è
- ±ÕÇü(°ú°Å¿Í ¹Ì·¡,°è·®°ú ºñ°è·®, ³»ºÎ¿Í ¿ÜºÎ,°úÁ¤°ú °á°ú)°ú Àΰú°ü°è
- MBO, Logic ModelÀ» Æ÷ÇÔ |
| ÀåÁ¡ |
- °³Àκ° ¼º°úº¸»ó¿¡ Àû¿ë ¿ëÀÌ
- ´Ü¼ø ¸í·áÇÏ¿© µµÀÔÀÌ ¿ëÀÌ |
- ÇÁ·ÎÁ§Æ®(ÀÌ´Ï¼ÅÆ¼ºê)¿¡ ´ëÇÑ ÃøÁ¤°ú °ü¸®¿¡ ÀûÇÕ |
- Á¶Á÷À» Àü·«¸ñÇ¥¿¡ Á¤·Ä
- ¼º°ú°ü¸®¸¦ ü°èÀûÀ¸·Î Áö¿ø
- Àΰú°ü°è¿¡ ÀÇÇÑ ¿¹Ãø°ú ÅëÁ¦°¡´É
- ±Ý¼¼±â ÃÖ°íÀÇ ¼º°ú°ü¸® ¹æ¹ý·Ð ÀÎÁ¤ |
| ´ÜÁ¡ |
- °³º°¼º°ú°¡ ±â°ü¼º°ú·Î ¿¬°è¾ÈµÊ
- ¸ñÇ¥¼³Á¤ÀÇ °øÁ¤¼º ¹ÌÈí
- ¼º°úÇâ»ó°ú Áõ°¡À²ÀÇ ÇѰ輺
- °úÁ¤ÀÇ ÅëÁ¦¿Í ¹Ì·¡¿¹Ãø °ï¶õ |
- ±ÕÇü°³³ä ¾øÀ½
- Àΰú°ü°è´Â BSC¿Í À¯»çÇϳª ü°èÀûÀÎ °³¹ß¹æ¹ý·Ð ¾øÀ½
- Á¶Á÷ Àüü Â÷¿øÀÇ ¼º°ú ÃøÁ¤ÀÌ ¾Æ´Ô. |
- °³³ä ¼÷Áö ½±Áö ¾ÊÀ½
- Àü ±¸¼º¿øÀÇ Âü¿©¿Í CEOÀÇ ÀÇÁö°¡ ÇÊ¿ä
- Àü¹®°¡ÀÇ µµ¿ò ÇÊ¿ä |
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